Marketing

Marketing 4 min read
Are KOLs or Wang Hong Worth The Investment In Your China Marketing Mix?

How to effectively leverage KOLs, or influencers in your China Marketing strategy? Learn how to define campaign objectives, brainstorm tactics and mea...

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Marketing 5 min read
Understand Your Audience In China: Free Tools & Template To Run Market Research

Quickly assess your market and target audience in China with these free tools

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Marketing 5 min read
3 Steps For Quick Win In China Social Media

3 steps to get started in China Social Media

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